© Martin Butcher 2007
Engage or Enrage! Community Engagement Planning For Better Project Outcomes
The success of public projects, programs and strategic plans increasingly depends on effective community and stakeholder engagement.
Individuals and communities expect to be better engaged in the decisions that effect them, and the risks associated with poor or inappropriate engagement are significant.
Quality engagement requires a planned and comprehensive approach to identifying stakeholders and properly understanding their interests before deciding on the tools and techniques to interact with them.
“Well constructed to model a
range of types of engagement.”
“The activities made you intake more information then you realise.”
“Practical techniques provide
easy learning.”
“Very enjoyable and engaging”.
(Participant feedback, 27/03/08)
To book now on the Launceston course on the 6th/7th July:
This optional one or two day course is an interactive participatory workshop based training for project and program managers, as well as community engagement practitioners. The structure builds on participants own knowledge and understanding of both theory and practice in the area. A key characteristic of the course is that techniques and processes are introduced and used to explore the content itself allowing practice and learning to occur naturally.
In particular, participants explore:
•The theory of participation in the decision making process.
•How to effectively design, implement and evaluate engagement in a similar manner to any other project or program.
•A comprehensive set of user-friendly templates and design tools (such as the IAP2 spectrum and ‘World Bank’ stakeholder analysis) that provide a clear structure on which to build their own engagement plans.
•A range of effective engagement techniques that will form the basis for solid, meaningful and enjoyable interactions between all project and program stakeholders.
Day 1
What is community engagement/who are the community?
Creating an engagement plan
Engagement tools to hear all the voices
Engagement evaluation
Creating a plan using templates
Day 2
Diverge/converge and participation
Complicated and complex systems
Engagement tools to enable dialogue
Creating a plan using templates and symbols